World’s total population was 7.524 billion till August 2017 and 54% of the population lives in urban areas. 50% of the total World’s population has access to the internet which constitutes to around 3.81 billion people. Of these active internet users, 50% that is 3.028 billion of the population actively work on the social media.
Most of the internet users are active on the social media also. 67% of the World population are mobile owners and use the internet on it but the active social media users on mobile are just 36% of the total population.
— The2is (@The2is_ideas) August 11, 2017