Advantages of Online Advertising:
- You can easily test the market.
- The ad campaign is less expensive.
- The ad works 24 hours a day, 7 days a week, 365 days a year.
- You can change your online ad much more easily than you can change ads in other media.
- Your customers can see your ad, shop, and buy, (if you sell your goods online) all without leaving home or can visit your shop.
- You can target your audience effectively.
- Easy to implement.
Cost depends on :
- the size of the banner.
- placement of banner. E.g. Homepage banner ads will have a premium cost.
Benefits to you:
- Low expenditure on marketing
- Average per day viewing of advertisement 500 people and average per month 15,000 views
- More people moving to online services, great exposure benefits
- Advertisement will be available all around the clock (24
- Colorful advertisement to attract customers
- Changes in sales, cost, quantity, etc can be made readily
- Pop-up and vibrant advertisement for eye catching effect
- Various types of advertisement to choose from
- Can provide multiple advertisements with different formats on the same website same page
- 1.Research papers evaluation and publication
- 2.Data mining
- 3.Data interpretation
- 4.Local surveys
- 5.Campaign designing